How Clique works
One workflow from first discovery to final payout.
Clique is built to carry a campaign through every stage without losing context: finding the right creator or brief, agreeing on terms, funding the work, delivering it, and getting paid. It’s the same platform for both sides, with a workflow tuned to each one.
The workflow
Seven stages, one connected thread.
Every campaign moves through the same sequence, so nothing important lives only in someone’s inbox.
Step 01
Discovery
Brands search a live directory of creator profiles by niche, format, and platform. Creators build a profile once and stay discoverable.
Step 02
Campaign briefs
Brands publish a campaign brief with deliverables, timeline, and budget. Creators browse live briefs instead of cold outreach.
Step 03
Pitching
Creators pitch a concept and rate against a specific brief. Brands review pitches side by side and respond inside the same thread.
Step 04
Contracts
Once terms are agreed, both sides confirm a campaign contract in the app that records deliverables, rate, and usage terms.
Step 05
Escrow
The brand funds the agreed amount into escrow up front. Funds are held by Clique's payment processor until the work is approved.
Step 06
Messaging
Creator and brand communicate inside the campaign thread, so brief context, revisions, and approvals stay attached to the deal.
Step 07
Analytics
Creators track pitch response times, campaign status, and payout history. Brands track campaign pipeline and contract state in one board.
Built for both sides
Same platform. Two workflows tuned to what each side actually needs.
- A profile built for discovery, not a static resume
- Live campaign briefs you can filter by niche and format
- Payout that moves from escrow once work is approved
- A searchable creator directory instead of a spreadsheet
- Approvals, revisions, and messaging attached to the campaign
- Escrow funding so payment isn't a manual, separate step
Underneath the workflow
The infrastructure that keeps a campaign trustworthy.
Escrow-backed payments
Campaign funds are held in escrow through Clique's payment processor and released once the agreed approval step is complete.
Contracts recorded in-app
Campaign terms, deliverables, and rate are captured as part of the workflow, not scattered across email threads.
Verified creator profiles
Creator accounts go through a verification step before they can pitch, so brands aren't reviewing anonymous listings.
Context-attached messaging
Messages live inside the relevant campaign, so approvals and revisions don't lose their history.
See it end to end
Try the workflow from your side of the table.
Pick your side to see discovery, briefs, contracts, and escrow in the actual product.